Tempo Blog
August 30, 2019 by Sophie Brockbank

Soft skills are more important than ever before

Soft skill-intensive occupations will account for two-thirds of all jobs by 2030, according to Deloitte. The rise of automation and artificial intelligence will result in a larger reliance on soft skills; tasks that require technical skills are being increasingly replaced by technology and giving way to soft skills becoming a key differentiator. Employers are increasingly seeing candidates failing at roles largely due to a lack of the right soft skills for the job. As a result employers are placing more focus on soft skills, but with soft skills proving difficult to quantify, employers need to innovate their hiring processes to ensure they find the most suitable people for the role and the business.

The term ‘soft skills’ refer to a collection of personal attributes and competencies that include:

  • Effective communication
  • Problem solving
  • Acting as a team player
  • Creativity
  • Leadership and motivation

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Of course, hard and technical skills are critical to being successful in a role. But soft skills allow candidates to stand out and excel in the workplace and drive business success. Hard skills may get you a job but soft skills are key to maintaining a job. According to Leadership IQ, almost half of new hires fail within 18 months, with the main reason for this is due to lacking these necessary soft skills;

  • 26% of new hires fail because they can’t accept feedback
  • 23% because they’re unable to understand and manage emotions
  • 17% lack necessary motivation to excel
  • 15% have the wrong temperament for the job
  • 11% lack the necessary technical skills

In fact, 85% of job success comes from having well developed soft and people skills. Having to continually replace employees is not only costly; replacing a bad hire six months into the job will still cost two and a half times the person’s salary (Deloitte) but also places huge strains on internal resources and staff morale.

How to assess soft skills

Hiring managers need to place a focus on the soft skills of candidate’s when making new hires but ¼ of entry level employers state they find it hard to find candidates with the right soft skills. Unlike hard skills, soft skills are harder to quantify. Increasingly employers are integrating tools and technology to help assess a candidate’s soft skills throughout the hiring process.

Video screening such as recorded video cover letters or live interviews are great ways to get an impression of a candidate’s communication skills and body language. It’s important to couple this with behavioural questions that are based on real life experiences and demonstrate a time they exhibited their soft skills, for example:

Describe a time when you had a problem with your manager/supervisor and how did you resolve it?

Have you ever made a mistake? How did you handle it?

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These can also be checked with their referees as to whether they displayed strong soft skills in their previous roles.

Different assessments can be used to evaluate a candidate’s soft skills. Psychometric assessments can check aptitude and personality by administering appropriate tests and measure personality traits and cognitive abilities of a person. Problem solving assessments or Group assessments can be employed to assess a candidate’s ability to work in groups, exhibit leadership and problem solving qualities.

Soft skills are of increasing importance. Hiring managers need to ensure their hiring process is developed with this in mind and evaluates the candidate’s soft skills. Not only will this increase their likelihood to succeed within the role and fit the culture, but hiring a candidate that lacks these skills will result in an increased strain on business performance, internal resources and create a low morale.


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